An invaluable resource written by experts, this encyclopedia gives an in-depth look at the benefits and challenges of retail businesses. It is packed with examples and case studies which help every retailer to plan and develop a successful retail business. Volume 1: Retail Management Peter Fleming Volume 2: Retail Buying Techniques Fiona Elliott and Janet Rider Volume 3: Retail Selling Peter Fleming Volume 4: Franchising Iain Maitland Volume 5: Big Ideas for Small Retailers John Castell Volume 6: International Retailing Plans and Strategies in Asia Editors - John Dawson and Jung-hee Lee Volume 7: The Retailer and The Community Peter Fleming with Karen McColl Volume 8: Law For Retailers Bill Thomas