An invaluable resource written by experts, this encyclopedia gives an in-depth look at the benefits and challenges of retail businesses. It is packed with examples and case studies which help every retailer to plan and develop a successful retail business.

Volume 1: Retail Management
Peter Fleming

Volume 2: Retail Buying Techniques
Fiona Elliott and Janet Rider

Volume 3: Retail Selling
Peter Fleming

Volume 4: Franchising
Iain Maitland

Volume 5: Big Ideas for Small Retailers
John Castell

Volume 6: International Retailing Plans and Strategies in Asia
Editors - John Dawson and Jung-hee Lee

Volume 7: The Retailer and The Community
Peter Fleming with Karen McColl

Volume 8: Law For Retailers
Bill Thomas